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SMITHLLERY – A pemium imported jewellery collection for daily use




Jewellery is an integral part of Indian women’s attire. One of the most trusted friend of women, it can definitely weave its magic wand and can provide a glam quotient to the entire look. In India, jewellery is often considered to be made of gold. In most cases, it is only worn during special occasions and the rest of the time it is tucked away in a locker for its safekeeping.

But now due to rising prices of gold and other precious gems, the focus has shifted to jewellery pieces that are not only affordable but also can be worn anytime, without any worries. From college fests to pool parties or from family get-togethers to date nights, the demand for such economical jewellery pieces is increasing day by day.

That’s where Smithllery helps you chose.

Smithllery A unit of Strong Design Initiatives, brings to you jewellery pieces that are not only of good quality and exquisite craftsmanship but also do not burn a hole in your pockets. The best in range of imitation jewellery that is imported specially from Korea and Italy.

Our Jewellery

We believe that jewellery is an essential part of every woman in their daily routine.

Aimed with this thought in mind, our products are crafted in such a way that you can wear them regularly without any doubt of damage. As it is an anti-tarnish quality which makes it a perfect choice for daily use.

All our jewellery pieces are made from stainless steel, which is strong and durable for long-term use.

Why Smithllery?

We know that quality is of utmost importance while buying any jewellery pieces. At Smithllery, we make sure that our products are of superior quality. We have partnered with well-known Korean brands to bring to you exclusively crafted pieces that are comfy enough to be a part of your daily wardrobe.

With contemporary and modern designs, fast delivery options and order tracking facility through WhatsApp, we make sure your entire journey with us from purchase to delivery is transparent and hassle-free.

Origin of Our Name

Maximum of our jewellery is made from stainless steel. Steel is an alloy made up of iron. Iron in turn is moulded by blacksmiths to give it a new look or shape.

Smithllery is, therefore, a combination of the word “smith” and “jewellery”. Just like the uniqueness of the name, our products are also unique and therefore it makes “Precious You”

About Founder

Mr. Abhijeet Ashok Kulkarni


Founder – Strong Design Initiatives

Abhijeet Ashok Kulkarni, the founder of Smithllery, came up with the idea of making jewellery accessible as daily part of women’s wardrobe. Aimed with this vision, he started Smithllery in August 2021.

Being from an aviation background and having completed his Master’s in Marketing Management (MMM) from Welingkar institute of Management, he is driven by his passion to make Smithllery one of the most trusted brands in imitation jewellery in the country.

He brings with him a refreshing amalgamation of style, affordability and unique shopping experience to suit the needs of a wide range of happy customers.

Social Media Network – Smithllery (@smithllery) • Instagram photos and videos

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